nonprofit

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4 04, 2017

What Makes Nonprofit Fundraising Difficult?

By |April 4th, 2017|blog, Nonprofit Leadership, personal|Comments Off on What Makes Nonprofit Fundraising Difficult?

nonprofit fundraising2015 was a great year for fundraising. Over $373.25 billion was given to charity. And, 25 percent of the U.S. population volunteered for charitable work from September 2014 to September 2015.

So, why is it that a lot of nonprofits, schools, churches and others have it […]

21 03, 2017

3 of the All-Time Best Ways to Identify Major Donors for Your Small Nonprofit

By |March 21st, 2017|blog, Development, personal|Comments Off on 3 of the All-Time Best Ways to Identify Major Donors for Your Small Nonprofit

In 2015, Bloomerang reported findings you can review by clicking here, that fewer than 20 percent of nonprofits had someone actively working major donors. I realize that many organizations simply don’t have the staff to hire fundraisers dedicated to cultivating and soliciting major donors.

However, every nonprofit—large […]

26 01, 2017

A Fundraiser Gets Fired for Seeking to Raise A Million Dollars

By |January 26th, 2017|blog, news, Nonprofit Leadership|Comments Off on A Fundraiser Gets Fired for Seeking to Raise A Million Dollars

Have you ever heard of a fundraiser fired who was just about to secure a gift for $1 million?

That’s what happened to a professional I’ll call Tom.

Houston, we have a problem

A few weeks ago, I was reminded of Tom’s story when someone called me in a similar […]

24 01, 2017

The Value of Email Marketing and Why You Shouldn’t Discount It

By |January 24th, 2017|blog, Development, news|Comments Off on The Value of Email Marketing and Why You Shouldn’t Discount It

email marketingWe know that the majority of nonprofits have limited resources. Social media tools are great resources, but one of the ones you may be missing is email.

I know.

Email’s been around for a long time. It’s much cooler to engage with you donors and prospects on Snapchat […]

17 01, 2017

Pay-What-It-Takes Philanthropy is Beginning to Take Root

By |January 17th, 2017|blog, Development, news|Comments Off on Pay-What-It-Takes Philanthropy is Beginning to Take Root

business or nonprofitFinally, it seems that the insanity around the “nonprofit starvation cycle” is coming to an end. For those of you who may be new to the world of philanthropy, the nonprofit starvation cycle happens when donors have unrealistic—and absurd—expectations regarding the costs of running an […]

22 11, 2016

A Conversation With a Nonprofit Fundraiser – Part 2

By |November 22nd, 2016|blog, Development, Nonprofit Leadership|Comments Off on A Conversation With a Nonprofit Fundraiser – Part 2

40k viewLast week I published the first part of my conversation with Neil, a strategist and fundraiser, which you can find by clicking here. This week I’d like to continue our discussion as the talk shifted to nonprofit leadership, management and donors.

You’ve spoken a lot about […]

3 11, 2016

Anyone Can Be a Philanthropist on #GivingTuesday

By |November 3rd, 2016|blog, Development, personal|Comments Off on Anyone Can Be a Philanthropist on #GivingTuesday

Giving TuesdayThe biggest global fundraising day of the year is fast approaching. #GivingTuesday is the dedicated fundraising day for the world. There are a number of ways that practically anyone can get involved making a difference. The core driver for this day is social media. On […]

25 10, 2016

Smart Tips to Help You Master Facebook

By |October 25th, 2016|blog, news, Nonprofit Leadership|Comments Off on Smart Tips to Help You Master Facebook

master FacebookFor the time being Facebook is the 1000-pound gorilla in social media. There are 7.1 billion in the world and over 1.7 billion people are on Facebook. By far, Facebook has the largest market share of any social media platform. Although Mark Zuckerberg describes his company […]

13 09, 2016

Answers to Your Nonprofit Social Media Questions

By |September 13th, 2016|blog, Development, personal|Comments Off on Answers to Your Nonprofit Social Media Questions

nonprofit social media

By far, one of the biggest topics is related to social media. Social media has become an essential aspect of marketing for nonprofits and businesses alike. And, with the rapid pace of change happening because of technology, there’s always something new to learn.

What would you […]

8 09, 2016

How to Write E-Mail Copy that Converts for Your Nonprofit

By |September 8th, 2016|blog, Development, personal|Comments Off on How to Write E-Mail Copy that Converts for Your Nonprofit

Email donation conversions are important for nonprofits. There’s immediacy in email and you can personalize it in ways that’s much tougher to do on social media. M&R’ 2016 Benchmark Study is fascinating with regard to what it reveals about email in the nonprofit sector.

  • Open, click-through and response rates were all down in 2015 […]