nonprofit

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26 01, 2017

A Fundraiser Gets Fired for Seeking to Raise A Million Dollars

By |January 26th, 2017|blog, news, Nonprofit Leadership|Comments Off on A Fundraiser Gets Fired for Seeking to Raise A Million Dollars

Have you ever heard of a fundraiser fired who was just about to secure a gift for $1 million? That’s what happened to a professional I’ll call Tom. Houston, we have a problem A few weeks ago, I was reminded of Tom's story when someone called me in a similar situation. Tom didn't last six [...]

24 01, 2017

The Value of Email Marketing and Why You Shouldn’t Discount It

By |January 24th, 2017|blog, Development, news|Comments Off on The Value of Email Marketing and Why You Shouldn’t Discount It

We know that the majority of nonprofits have limited resources. Social media tools are great resources, but one of the ones you may be missing is email. I know. Email’s been around for a long time. It’s much cooler to engage with you donors and prospects on Snapchat or Facebook, but you can’t minimize email [...]

17 01, 2017

Pay-What-It-Takes Philanthropy is Beginning to Take Root

By |January 17th, 2017|blog, Development, news|Comments Off on Pay-What-It-Takes Philanthropy is Beginning to Take Root

Finally, it seems that the insanity around the “nonprofit starvation cycle” is coming to an end. For those of you who may be new to the world of philanthropy, the nonprofit starvation cycle happens when donors have unrealistic—and absurd—expectations regarding the costs of running an organization. For a long time, donors have been restricting their [...]

22 11, 2016

A Conversation With a Nonprofit Fundraiser – Part 2

By |November 22nd, 2016|blog, Development, Nonprofit Leadership|Comments Off on A Conversation With a Nonprofit Fundraiser – Part 2

Last week I published the first part of my conversation with Neil, a strategist and fundraiser, which you can find by clicking here. This week I’d like to continue our discussion as the talk shifted to nonprofit leadership, management and donors. You’ve spoken a lot about the changes and investments nonprofits need to make. Do [...]

3 11, 2016

Anyone Can Be a Philanthropist on #GivingTuesday

By |November 3rd, 2016|blog, Development, personal|Comments Off on Anyone Can Be a Philanthropist on #GivingTuesday

The biggest global fundraising day of the year is fast approaching. #GivingTuesday is the dedicated fundraising day for the world. There are a number of ways that practically anyone can get involved making a difference. The core driver for this day is social media. On #GivingTuesday, everyone is encouraged to demonstrate via social media how [...]

25 10, 2016

Smart Tips to Help You Master Facebook

By |October 25th, 2016|blog, news, Nonprofit Leadership|Comments Off on Smart Tips to Help You Master Facebook

For the time being Facebook is the 1000-pound gorilla in social media. There are 7.1 billion in the world and over 1.7 billion people are on Facebook. By far, Facebook has the largest market share of any social media platform. Although Mark Zuckerberg describes his company as a tech company, many are now arguing it’s [...]

13 09, 2016

Answers to Your Nonprofit Social Media Questions

By |September 13th, 2016|blog, Development, personal|Comments Off on Answers to Your Nonprofit Social Media Questions

By far, one of the biggest topics is related to social media. Social media has become an essential aspect of marketing for nonprofits and businesses alike. And, with the rapid pace of change happening because of technology, there’s always something new to learn. What would you say are the key social media platforms nonprofits should [...]

8 09, 2016

How to Write E-Mail Copy that Converts for Your Nonprofit

By |September 8th, 2016|blog, Development, personal|Comments Off on How to Write E-Mail Copy that Converts for Your Nonprofit

Email donation conversions are important for nonprofits. There’s immediacy in email and you can personalize it in ways that’s much tougher to do on social media. M&R’ 2016 Benchmark Study is fascinating with regard to what it reveals about email in the nonprofit sector. Open, click-through and response rates were all down in 2015 for [...]

28 07, 2016

Strategies to Build Your Corporate Social Responsibility Relationships

By |July 28th, 2016|blog, Nonprofit Leadership, personal|Comments Off on Strategies to Build Your Corporate Social Responsibility Relationships

Corporations as large as Apple to businesses on your local Main Street are aligning profit to their corporate social responsibility programs. They understand that today’s consumer wants to do business with organizations that are socially responsible. This is a challenge for nonprofits, but also a great opportunity. It’s not easy to develop mutually beneficial relationships [...]

19 07, 2016

Pokémon Go Is Your Tool for 21st Century Fundraising

By |July 19th, 2016|blog, Development, news, Nonprofit Leadership|Comments Off on Pokémon Go Is Your Tool for 21st Century Fundraising

Pokémon Go is taking the world by storm and it’s a great opportunity for YOUR fundraising success. I’m always speaking about how the new world is here in fundraising. If you think that the way nonprofits were fundraising yesterday is the way to do it today, you’re only half right. Sure, a major gift or [...]