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25 02, 2016

Facebook’s New Nonprofit Website Should Be A Stop For You

By |February 25th, 2016|blog, Marketing, news|Comments Off on Facebook’s New Nonprofit Website Should Be A Stop For You

This month, Facebook launched its new website for nonprofits. If you haven’t seen it yet, click here. Granted, Facebook should have done this years ago, but better late than never. It has received mixed reviews, but I think it’s worth your time to check out. There are approximately 1.5 million nonprofits in the United States [...]

4 08, 2015

3 Ways to Boost Your Facebook Presence and Page

By |August 4th, 2015|blog|Comments Off on 3 Ways to Boost Your Facebook Presence and Page

Earlier this year, I wrote about Facebook and the change to their algorithms, which you can read here. Organic reach, in other words, unpaid views has plummeted. The bottom line is that Facebook wants you to pay to promote your page or posts. But, while paying to strategically boost posts or your page may make [...]

9 06, 2015

Instagram Gets Into Advertising And What It Can Mean For Your Nonprofit

By |June 9th, 2015|blog, Development|Comments Off on Instagram Gets Into Advertising And What It Can Mean For Your Nonprofit

Last week Instagram, which is owned by Facebook, announced that it was developing its advertising platform. Instagram has over 300 million users. Facebook has reached over 1.44 billion users. Facebook and, now Instagram, are constantly working to improve the user experience and make enhancements to have their users, essentially, never want to leave the social [...]

7 04, 2015

Get Used to Paying to Boost Your Facebook Page

By |April 7th, 2015|blog, Development|Comments Off on Get Used to Paying to Boost Your Facebook Page

Last year, Facebook changed its newsfeed algorithm. What has happened since is that many nonprofit organizations found themselves with plummeting “organic reach," which is those posts seen on user newsfeeds that are not paid. Those organizations that have used Facebook consistently through the years probably have noticed; however, nonprofits who are more relaxed with Facebook [...]