Executives in nonprofits think about artificial intelligence as they walk or drive to work under Spring’s blue sky. It’s the reason many articles exist about AI. Executives and fundraisers understand that a shift has started. Moreover, tools, like Gravyty or boodleAI, are changing the sector.
For starters, AI is changing how nonprofits recruit. But, it’s also transforming how they work on whole. Let’s face it; the nonprofit sector requires change. Some groups had old and dated ideas.
What does artificial intelligence mean for executives in nonprofits?
Technology includes artificial intelligence, machine, and deep learning. Above all, note that we’ve entered into a whole new territory. As a result, AI is changing things in ways that have not existed. The reason why it’s happening is simple. Artificial intelligence is superior to human abilities. Technology can do in moments what used to take humans hours, days, weeks or months.
Executives are doing everything to learn about it. From here on out, artificial intelligence will change the industry––fast. Teams using AI can contact donors in ways that have never existed. For example, fundraisers can send requests when someone is likely to give. The messaging is geared to each donor––not just a group. So, let’s say you have a database of 100,000. Each one of those donors would receive a letter specific to them. That would be impossible before AI.
Strategic ways artificial intelligence impacts nonprofit executives
Nonprofit executives have to look at the 50,000-foot view to create their plans. AI is changing the sector in several ways, and leaders need to know how.
Juggling is within reach.
Because of its power, AI can do what humans can’t do well. AI doesn’t lose focus, and it can do multi-tasking, which humans can’t do well. In other words, AI can do note taking, analysis, and copywriting at the same time. At times, it can do these activities within the same platform.
You know the future.
A great artificial intelligence tool is predictive analysis. It can tell fundraisers when a donor is likeliest to give. In addition, it shows fundraisers how much to ask. AI can draft a message––specific to each donor––resulting in money.
No more database pain.
Fundraisers understand the pain of ensuring accurate data. That is to say, they know of sessions deleting duplicate records and data quality. But, CRMs that exist now are “self-updating, auto-correcting” systems. Meaning, they give you the highest quality data. It’s a fact, the days of CRM sufferings are coming to an end.
No one can steal money.
Another worry for nonprofit leaders is theft. And, of course, nonprofits have to make sure there’s zero fraud. Artificial intelligence tools can analyze patterns. In turn, it can help executives prevent theft. Meaning, managers can address any misuse of funds.
I’ve listened to executives discuss the changes in the sector. But, some have failed to understand profound things happening. With machines, some had no idea how automation would change the world. But, this time, AI will create great changes. In conclusion, artificial intelligence is going to change the nature of whole industries. It will change how executives in nonprofits do business; it’s already started. In time, it’ll propel the human race into what was once the world of science fiction.
Author of “Not Your Father’s Charity: Grip & Rip Leadership for Social Impact”(Free Digital Download)
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